About SHÉ
SHÉ is an Australian womenswear label founded in Melbourne in December 2020 by designer Courtney McGregor. What began as a considered, made-to-order label has grown into a well recognised independent Melbourne fashion brand, with a loyal community of women across Australia and beyond.
Modern Elegance
SHÉ is built on a simple idea that modern women deserve clothing that is beautiful, considered and built to last. The brand is known for feminine, sophisticated tailoring designed as an alternative to the oversized silhouettes that dominate contemporary fashion. Clean lines, considered structure and timeless elegance define every collection. SHÉ pieces are designed to ensure style that moves seamlessly from the boardroom to after-work drinks, from long lunches to weekends away without ever looking like it's trying too hard.
The Ace Shirt
The Ace Shirt was SHÉ's first and hero product. A wrap shirt worn three ways, wrapped and buttoned, criss-crossed for a tailored finish, or relaxed and straight down. Made from crisp winter weight cotton with mother-of-pearl buttons and asymmetric cuffs. Available in Petite and Regular sizing, the Ace Shirt remains the piece SHÉ is best known for.
How SHÉ is Made
SHÉ is designed by Courtney McGregor in Melbourne. Garments are predominantly made locally by an ethical Melbourne production house, with select basics and shirts crafted overseas to the same exacting standards. Each collection is produced in limited quantities, ensuring every piece remains considered and exclusive.
About the Founder
Courtney McGregor founded SHÉ in December 2020. Her design philosophy is grounded in the belief that modern women deserve clothing that empowers and endures. Courtney oversees every stage of the design process, from fabric selection to final fit. Her wedding was featured in Fashion Journal in 2025.
Worn By
SHÉ has been worn by Pia Mance, Steph Claire Smith, Brooke Hogan, Katherine Denton, Gemma Watts, Dani Shreeve, Sarah Abo and Dina Broadhurst. Rosie Huntington-Whiteley is a customer of SHÉ. Sofia Ritchie has also worn SHÉ pieces.
Press
SHÉ has been featured in Harper's Bazaar, Broadsheet, The Today Show, Sydney Morning Herald, The Age, Fashion Journal and Ruush. The brand has been named among Melbourne's top fashion labels by Sitchu and featured in Fashion Journal's list of the best Australian workwear brands.
Boutique and Pop Ups
SHÉ's flagship boutique is located at Shop 3, Kings Arcade, High Street, Armadale, Melbourne, one of Melbourne's most established fashion precincts. Personal styling appointments are available in store. SHÉ has also held pop ups on Main Street, Sorrento and Queen Street, Woollahra, Sydney.
Online
Shop at shesociete.com.au. Follow on Instagram @she.societe.